Free is enough if…
- You work alone and manage few properties (10 or fewer)
- You are happy to follow up buyers yourself
- You do not need WhatsApp or portal syndication inside the tool
Guide
Free real estate CRM in Morocco: what are the options and limits?
Yes, free options exist: Excel, a general-purpose CRM, Dakimmo's Free plan. Here is what they really cover, what is free with ImmoSync 360, and when it is better to move to a paid tool.
Updated 13 October 2026
Quick answer
Is free enough?
Move to a full CRM if…
- Several agents share the same portfolio
- You lose buyers for lack of follow-up or matching with new properties
- You want WhatsApp, Mubawab and commission tracking in one place
Comparison
Free options in Morocco
| Option | Cost | What it covers | Limits |
|---|---|---|---|
| Excel or Google Sheets | 0 DH | A list of properties and buyers | No reminders, no automatic matching, hard to share between agents |
| Free general-purpose CRM (for example HubSpot) | 0 DH | Contacts and sales pipeline | Not built for properties or property-to-buyer matching: you must set it up yourself |
| Dakimmo Free | 0 MAD, no credit card | Contacts, 1 pipeline, 10 properties max | 3 matches per month; WhatsApp and portal syndication are paid add-ons |
| ImmoSync 360 (free trial) | Free trial and demo, then from 2,490 DH/year (Solo, on request) or 5,990 DH/year (Growth) | Full real estate CRM, tested on your real properties and buyers | No permanent free plan |
Sources: dakimmo.ma and immosync360.com pricing pages checked on 13 October 2026. Free offers change: check current terms.
With ImmoSync 360
What is free
Trial and demo on your files
Test ImmoSync 360 with your real properties and buyers before committing.
Mubawab syndication
Publishing your listings to Mubawab is native and free.
Property website included
Your listings become a public website in your colors, on a free subdomain or your own domain.
Free tools
Mortgage and notary fees calculators, no sign-up.
See the toolsGoing paid
How much does ImmoSync 360 cost?
Solo: 2,490 DH per year for 1 user, on request. Growth: 5,990 DH per year (about 499 DH/month), 5 users, with WhatsApp, AI and Mubawab included. Pro: 12,900 DH per year for 12 users.
Frequently asked questions
Free real estate CRM: your questions
For a solo agent with few properties, Dakimmo's Free plan (10 properties, 1 pipeline) is the most suitable free option in Morocco. For an agency, a free tool quickly hits its limits: ImmoSync 360 offers a free trial and demo on your real files.
Yes, with limits: Excel or Google Sheets to list properties and buyers, a free general-purpose CRM, or Dakimmo's Free plan. None replaces full software once you manage several agents or many properties.
Excel is enough to start, but it does not follow up with your buyers, does not match a new property to interested buyers and is hard to share between agents. See our real estate CRM vs Excel comparison.
The trial and demo on your real properties and buyers, Mubawab syndication, the public property website and the calculators (mortgage, notary fees). There is no permanent free plan.
Solo: 2,490 DH per year (1 user, on request). Growth: 5,990 DH per year, 5 users included, with WhatsApp, AI and Mubawab. Pro: 12,900 DH per year, 12 users. Enterprise by quote.
Free trial
Try ImmoSync 360 on your real properties and buyers
20 minutes to see the catalog, matching and commission tracking. Reply within 24 hours.